Driven by Excellence
A succesful automotive distributor
Porsche Holding Salzburg is Europe’s largest and most successful automotive distributor. Founded in 1947 by Ferdinand Porsche’s children – Louise Piëch and Ferry Porsche – we now operate in 29 countries on three continents as part of the Volkswagen Group.
We cover all aspects of automotive sales and distribution with our Wholesale, Retail, Financial Services and IT Systems divisions.
Our specialty: the distribution of automotive products worldwide
Our business areas
As Porsche Holding Salzburg, we operate in four business divisions: automotive wholesale, automotive retail (including after-sales service and spare parts sales), IT systems and financial services for the automotive sector. This means that we cover all aspects of car sales.
Porsche Holding Salzburg acts as a wholesaler (importer) for the sale of Volkswagen Group brands in Austria, in large parts of Central and Eastern Europe, in Colombia and Chile as well as in Malaysia and Singapore.
Automotive wholesale
Porsche Holding Salzburg acts as a wholesaler (importer) for the sale of Volkswagen Group brands in Austria, in large parts of Central and Eastern Europe, in Colombia and Chile as well as in Malaysia and Singapore.
In the automotive retail sector, Porsche Holding Salzburg operates its own locations for sales, service and spare parts supply via Porsche Inter Auto in Austria and numerous other European countries.
Automotive retail
In the automotive retail sector, Porsche Holding Salzburg operates its own locations for sales, service and spare parts supply via Porsche Inter Auto in Austria and numerous other European countries.
Porsche Holding Salzburg acts as a wholesaler (importer) for the sale of Volkswagen Group brands in Austria, in large parts of Central and Eastern Europe, in Colombia and Chile as well as in Malaysia and Singapore.
Automotive wholesale
Porsche Holding Salzburg acts as a wholesaler (importer) for the sale of Volkswagen Group brands in Austria, in large parts of Central and Eastern Europe, in Colombia and Chile as well as in Malaysia and Singapore.
In the automotive retail sector, Porsche Holding Salzburg operates its own locations for sales, service and spare parts supply via Porsche Inter Auto in Austria and numerous other European countries.
Automotive retail
In the automotive retail sector, Porsche Holding Salzburg operates its own locations for sales, service and spare parts supply via Porsche Inter Auto in Austria and numerous other European countries.
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New cars
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Employees worldwide
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Dealerships
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Countries
* Business year 2025
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Vocational training, internships, student jobs, training programmes or direct entry into a position: In addition to fascinating products, we offer exciting career prospects with virtually unlimited areas of application and development opportunities in Austria and 28 other countries around the world.
Our brands – No. 1 in Europe
Porsche Holding Salzburg is Europe’s largest and most successful automotive distributor. As a wholly-owned subsidiary of Volkswagen AG, we focus on the Group brands Volkswagen Passenger Cars and Commercial Vehicles, Škoda, SEAT, CUPRA and Audi.